Tone: helpful, reassuring, lightly persuasive — not salesy.
Email 1 – Warm Acknowledgement
(Sent immediately or within 24 hours)
SubjectThanks for your interest — here’s what to expect
Thanks for your interest — here’s what to expect
Hi {{First Name}},
Thanks for your interest in the {{Course Name}}. I’m glad you reached out.
This course is designed for people who want practical, real-world skills — not just theory. It walks you through the key concepts step by step, with clear examples you can apply immediately.
If you have any specific goals or questions in mind, feel free to reply to this email. I’m happy to help you decide whether this is the right fit.
Warm regards,
{{Your Name}}
Email 2 – Value & Fit Clarification
(Sent 3–4 days later)
SubjectIs this course right for you?
Is this course right for you?
Hi {{First Name}},
One of the most common questions I get is whether this course is suitable for someone at a particular stage.
{{Course Name}} works best if you’re looking to:
- Build practical skills you can use immediately
- Gain clarity, not overwhelm
- Learn at your own pace with structured guidance
If you’re unsure whether it fits your situation, feel free to reply with a sentence or two about your goals. I’d rather you join only if it truly makes sense for you.
Best,
{{Your Name}}
Email 3 – Gentle Close / Invitation
(Sent 7–10 days later)
SubjectAny questions before I close the loop?
Any questions before I close the loop?
Hi {{First Name}},
I just wanted to check in one last time regarding {{Course Name}}.
If now isn’t the right time, that’s completely okay — you’re always welcome to join later. And if you still have questions or would like help deciding, I’m happy to point you in the right direction.
Either way, thanks for your interest, and I wish you the very best in your learning journey.
Kind regards,
{{Your Name}}