Email 1 – Gentle Check-In
(Sent 2–3 days after first contact)
Hi {{First Name}},
I just wanted to quickly follow up on my previous message in case it got buried.
No rush at all — I know things can get busy. I simply wanted to confirm whether this is something you’re still exploring, or if the timing isn’t right at the moment.
Either way is perfectly fine — just happy to align.
Best,
{{Your Name}}
Email 2 – Value-Based Nudge
(Sent 5–7 days later)
Hi {{First Name}},
I had a quick thought after our earlier conversation that I wanted to share.
Many businesses I speak with initially pause not because the solution isn’t useful, but because it doesn’t feel urgent yet. Often, the real cost shows up later — in missed follow-ups, inconsistent visibility, or opportunities quietly slipping away.
If it helps, I’m happy to briefly walk you through how others in a similar position approach this — no pressure at all.
Let me know what works for you.
Best,
{{Your Name}}
Email 3 – Relevance & Social Proof
(Sent 10–14 days later)
Hi {{First Name}},
At this stage, people usually ask one of two things:
- “Will this actually save me time?”
- “Is this practical for how my business runs right now?”
In most cases, the biggest win isn’t automation — it’s clarity and consistency. Once that’s in place, results tend to follow naturally.
If you’d like, I can share a quick example of how a similar business approached this and what changed for them.
Happy to chat whenever it makes sense.
Regards,
{{Your Name}}
Email 4 – Soft Close / Exit Gracefully
(Sent 21–30 days later)
Hi {{First Name}},
I don’t want to keep following up if this isn’t a priority right now, so I thought I’d check in one last time.
If now isn’t the right time, that’s completely fine — feel free to reach out later when it makes sense. And if you’d still like to explore this, I’m happy to pick up the conversation.
Either way, thanks for your time.
Best wishes,
{{Your Name}}